Advice and answers from the LinkPizza Team

Publisher

Website or app that has links to advertisers.

Advertiser

A shop or service provider with an affiliate program.

Network

Affiliate network, a platform connecting advertisers with publishers.

Commission

The % of sale an advertiser gives as a reward, or a fixed compensation, for a sale.

Source website

The website where the visitor comes from.

Source URL

The webpage where the visitor came from.

Target website

The website where the visitor was sent to.

Target URL

The webpage where the visitor was sent to.

CR

Conversion Rate; percentage of clicks that resulted in a lead.

MR

Monetization Rate; percentage of clicks that can be monetized.

MCR

Monetized Conversion Rate; leads per monetized click.

eCPC

Effective Cost Per Click; effective income per click.

eCPMC

Effective Cost Per Monetized Click; effective income per monetized click.

Advertorial

An advertisment written like a redactional item

Mention

A mention of your brand on the publishers website and/or social media

Link

A link on the publishers website

Affiliate

A form of internet marketing where advertisers reward their partners (affiliates ) for sales generated or leads

Monetized

A Monetized click is a click where we found an affiliate program, this click can earn you commission

BlackListed

A BlackListed click is a click where the advertiser hasn’rt accepted the publisher to the program

Did this answer your question?