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How do I complete my TikTok media kit?
How do I complete my TikTok media kit?

TikTok, complete media kit, channel, marketplace

Shannon ten Hagen avatar
Written by Shannon ten Hagen
Updated over a week ago

Do you have an active TikTok channel and do you want to make money by creating sponsored content for great brands? Make sure your media kit is completely filled out! Read below how to do this step by step.

Also read how to fill in your website, podcast, Instagram, Facebook, Pinterest, Twitter, YouTube or UGC media kit step by step.

If you have registered on our platform, you can be added to our marketplace. Once you're approved, you can pitch to campaigns and advertisers can find you for assignments. For this you need to add a channel.

To be approved, your media kit must be completely completed. Read below how to do this step by step.

Click on 'adjust media kit' and select 'edit' for the channel you want to adjust.

Add TikTok

As a first step, add your TikTok channel by entering your username (without @ and without capital letter).


In the next step you enter your statistics. Here you indicate how many followers you have and how many total likes you have achieved on your videos.


In the demographics section you enter the demographic data (gender and age) of your target group. You can find this information in your TikTok account.

Products and rates

For products, add your rates with an example URL. These rates are asking prices, but in a collaboration there is always room to negotiate. Also enter how many interactions (reactions and likes) you expect on the post.


Enter the categories of your TikTok. Choose (sub)categories that fit your channel well and about which you post sufficient content.

Descriptions and visibility in the marketplace

Describe your TikTok. The short description will be shown in the marketplace and the full description in your media kit: both are equally important! Also indicate whether you want to be shown in our marketplace. Select an image to set as a logo for our Marketplace. This logo is the image that advertisers see and which becomes visible on your media kit.

Biography and profile photo

A media kit is only complete with a biography and photo. Add this to your account. Your biography is shown in your media kit and gives a good idea of ​​the person behind the channel. Would you rather not in person? A logo as a photo and a biography about your channel is also fine!

Request conditions and approval

Have you completed your media kit completely and does your page meet all the conditions? Then, as a final step, don't forget to request approval! This notifies us that we need to approve your channel.

Customize media kit

You can customize your media kit here. Click on the channel you want to edit (in this case your TikTok channel). Only once you have gone through all the steps and everything has been completed will your media kit be complete.

Also view an example of a completely completed media kit:

Good Luck!

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